Moov&Smile by Siel Bleu

Moov&Smile 2024 retrospective


Over the course of 2024, a lot has happened for Siel Bleu in Europe... and we're delighted to have more and more participants in our adventure!

 

Let's take a look back at some of our biggest achievements this year, and maybe this will motivate you to work with us to advance prevention in Europe!

"290 000"

In Europe, the Moov&Smile experiment testing Siel Bleu's innovative solution brought together over 1,000 participants in 18 months and more than 50 partners. The Siel Bleu Association is now active in 6 countries (France, Belgium, Ireland, Spain, Portugal, Germany) and our 960+ employees deliver Adapted Physical Activity sessions to over 290,000 participants every week. More specifically, our 2 new countries have made good progress: they total nearly 250 participants a week, a dozen partners and have both even had to recruit another prevention officer*.

 

"13"

In February, the entireEuropean team met in Spain: at least one member from each country was present. The 13 representatives discussed a wide range of topics, with the aim of learning to work together more frequently and more effectively.

 

"Great victories are made up of small steps".

During the Olympic Games, we launched a special communications campaign: "Great victories are made up of small steps". The idea was to spread a simple, hard-hitting message to encourage anyone willing to get moving and overcome their limiting beliefs, that professional athletes aren't the only ones who can win medals.

 

"1150"

Finally, in June, Moov&Smile's final event took place at the Petits Frères des Pauvres in Paris, on the theme of "Building a more preventive European society together". Over 60 people attended this presentation of the results of the Moov&Smile experiment, which are summarized in our White Paper "For a more preventive Europe" (available in French, English, Spanish, Portuguese and German). 1,150 copies have been printed and distributed throughout Europe, and 500 have already been sent online.

 

If you'd like to keep up to date with Siel Bleu's progress in Europe, you can find our various networks below.

 

We wish you all the best for 2025, together, with us, with you, and with a smile!

 

*prevention officer = Adapted Physical Activity teacher working at Siel Bleu


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